Control freaks who sneer at people who have 'faith' in the free market (voluntary trading) must be fantasizing an allegedly 'higher' political end than freedom.
The people in the MSM (mainstream media) don't think of themselves as liberal. They're just in favor of collectivism and against individualism in general -- without using many labels (or much thought) of any kind. They go out of their way only to mention a minority group if they can. Groupism is what they believe in.